CASE STUDY

Buffalo Construction

Hat Bar

THE NEED

A local construction company reached out to us about the possibility of crafting hats customized to their team members' individual preferences, with the intention of creating these on-site as an in-person experience. This experience was to be part of an Operations Workshop scheduled to take place at their office to enhance their experience.

THE SOLUTION

The Hat Bar offers a unique approach to delivering personalized hats tailored to each customer's individual style, offering a visible and wearable option for companies to display their brand. Allowing customers to design their own hats not only provides a fun and unique experience, but it also enhances return on investment (ROI) as it caters directly to customer wants.

THE RESULT

It turned out to be a huge success! The feedback was overwhelmingly positive from the attendees and the company. The hats are now worn daily around the office and in the field! We will be doing this again soon!

Check out our podcast, where we discuss branded merchandise.

Podcast Episode Featuring buffalo construction

In this episode of The Brand Herald, Marketing Director Sierra Baumle discusses Buffalo Construction’s relationship-first approach to growth and the strategic role of internal and external marketing. She details the company’s recent brand refresh, explaining how branded merchandise strengthens its identity and fosters lasting customer connections. Finally, Baumle offers insights on building a brand from the ground up, emphasizing the necessity of a clear vision and strong partnerships.

Listen Here

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