CASE STUDY

Fisher Phillips

Slap Wrap Can Cooler

THE NEED

Fisher Phillips was seeking a distinctive promotional item to distribute at an upcoming event in Nashville. With a strong focus on client relationships and brand recognition, they wanted something that would not only stand out but also leave a lasting impression on attendees. The goal was to find a creative giveaway that reflected the firm’s professionalism, aligned with its brand identity, and offered practical value to event participants. They provided the idea of the guitar-shaped slap wrap can cooler.

THE SOLUTION

Goodson developed a creative and on-brand solution, drawing inspiration from the city’s vibrant music scene. This design perfectly captured the spirit of Nashville while providing a practical, fun, and reusable keepsake for event attendees. By combining creativity, functionality, and local flair, Goodson helped Fisher Phillips stand out from the crowd and delivered a promotional item that resonated with their audience and reinforced their brand’s personality.

THE RESULT

The slap wrap function added an interactive twist, making it easy for guests to use and carry. The can coolers were a big hit, and this unique choice is sure to spark conversations.

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