CASE STUDY

Mom Water

Linda Can Inflatable

THE NEED

We were looking for something that would elevate our presence at customer facing activations. When attending large festivals where there were multiple vendors, we wanted a way to stand out and grab the consumers attention.

THE SOLUTION

Hearing our needs, Goodson quickly found an option that we believed would check all of our boxes and really elevate our brand. They presented us with an innovative and fully custom item that we could produce and transport with us to any and all events.

THE RESULT

The results simply could not have been better! We now have an 8 foot tall inflatable Linda Mom Water that goes to all customer facing events! Our fans love the can and take photos with it and of it constantly. We added a QR code to the inflatable that directs you to our social media when it is scanned and that has been a great success! The inflatable can was such a hit that we decided to order 3 more in 3 of our other flavors!

Podcast Episode Featuring Mom Water

In this episode, Brooke details the origin story of Mom Water, tracing its evolution from a simple concept to a physical product supported by a thriving community. She highlights the significance of female leadership in the male-dominated alcohol industry, explaining how social media and custom merchandise were pivotal in catapulting the brand’s national awareness.

Listen Here

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